Joint Research Project Cultural Techniques and Their Mediatization
Website of the Research Project
Communicative cultural techniques, such as reading and writing, form the basis of any complex society, and at the same time their technological foundations are being transformed. The technologization of reading and writing processes – the temporary high point of which can be experienced as digitization and global networking – has an influence on the structure, transmission and (socially constitutive) function of communicative cultural techniques. The joint research project "Cultural Techniques and Their Mediatization" sets out to address the following questions: How are communicative cultural techniques altered due to various tendencies in mediatization and innovations in technology? How are these shifts revealed from the perspective of culture and society? How do established practices of mediatization influence the development of new forms of representation? Methodologically, such research proceeds form the premise of mediatization while at the same time integrating linguistic, cultural, social and historical approaches.
Area A: Processes - Language, Text, Routine
- Project A1: "Eye movements and information processing in reading different Media"
- Project A2:
- Project A3: "Knowledge Ordering in Texts – Text Structuring and Structure Visualisation as Sources of Natural Ontologies"
- Project A4: "English as a lingua franca in Scientific and Business Communication"
Area B: Products and Practices
- Project B1: "Narrative Competence and Its Mediatization"
- Project B2: "Audiovisual Historiography: Television Narratives in Eastern and Western Europe"
- Project B3: "Electronic Literacy in the Teaching of History and Foreign Languages
- Project B4: "Practices of Seeking and Finding"
Area D: Centre for Cultural-Scientific Information Processing
- Pilot Project D1: "A Multimedia Version of the Chronicle of the Lodz Ghetto"
- Pilot Project D2: "Corpus Technology"
Area E: Postgraduate Scholarships
Area Z: Coordination
Further Research Associates
- Herder Institute Marburg (Co-Applicant)
- Technische Hochschule Mittelhessen - University of Applied Sciences (associated)