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Prof. Dr. Xun Luo - Chair

Foto: JLU / Rolf K. Wegst
Dr. Xun Luo completed his Ph.D. in Intercultural Business Communication at the University of Jena, Germany. Since the fall of 2022, he has been Professor of Intercultural Communication and Business at Justus Liebig University Giessen. 

Dr. Luo’s research lies at the intersection of culture, communication, and media. Over time, his interests have evolved and expanded in several directions, with a particular focus on intercultural and international communication (especially between Germany and China), the Chinese diaspora, as well as organizational and digital cultures. Given the interdisciplinary nature of these topics—which draw on sociology, anthropology, communication studies, and management studies—he applies mixed methods to gain deeper insights into complex research questions. His overarching intellectual goal is to generate genuine knowledge by integrating diverse cultural perspectives and to address pressing societal challenges with both scientific rigor and intellectual depth.

Corresponding to his research interests, Dr. Luo has taught a variety of undergraduate and graduate courses on intercultural communication, intercultural management, and research methods in intercultural studies. Before his academic career, Dr. Luo was a journalist and management trainee in Beijing and Shanghai. Since 2010, he has led numerous executive training programs, consulting, and coaching projects on intercultural management and business communication for various institutions.

(For more details, see LinkedIn)

 

Research Interests

  • Cultural theories
  • Intercultural/International communication: Germany-China
  • Intercultural education
  • Organizational and digital cultures
  • The Chinese diaspora: acculturation, education, identity

Teaching

  • Introduction to Intercultural Business Communication (B.A.)
  • Culture, Communication, and Organization (M.A.)
  • Research Methods in Intercultural Studies I, II (B.A., M.A.)
  • Project Management and Teamwork (B.A., M.A.)

 

Contact and Office hours

Prof. Dr. Xun Luo
Chair of Intercultural Communication and Business (ICB)

Room 430
Otto-Behaghel-Strasse 10 B
35394 Giessen

  • Office hours: by appointment
  • Email: icb@anglistik.uni-giessen.de
  • Phone: +49 641 - 99 30300