Inhaltspezifische Aktionen

Prof. Dr. Wencke Gwozdz

Leitung der Professur

 

Tel.: +49 (0)641 99-39360
Fax.: +49 (0)641 99-39369
E-Mail:
Justus-Liebig-Universität Gießen

Zeughaus, Raum 327
Senckenbergstraße 3
35390 Gießen

Sprechzeiten:
nach Vereinbarung
 

Wencke Gwozdz ist seit 2018 Professorin für Versorgungs- und Verbrauchsforschung am und seit 2021 Prodekanin des Fachbereich Agrarwissenschaften, Ökotrophologie und Umweltmanagement der Justus-Liebig-Universität Gießen. Sie hat in Wirtschaftswissenschaften an der Universität Hohenheim promoviert und verbrachte im Anschluss eine Dekade an der Copenhagen Business School in Dänemark. Als Verbraucherforscherin liegen ihre Forschungsinteressen vor allem im Bereich nachhaltiger Konsum, Gesundheitsverhalten und Verbraucherpolitik, mit einem besonderen Schwerpunkt auf Ernährung. Ihr Fokus liegt darauf, die Auswirkungen unseres Verbraucherverhaltens auf Individuen, die Umwelt und die Gesellschaft im Allgemeinen zu verstehen und Wege zu finden, Verhaltensänderungen zu fördern. In Bezug auf die Methodik ist sie auf quantitative Methoden spezialisiert, einschließlich Umfragen, Experience Sampling Methoden (ESM/EMA) oder Feldexperimente. Durch ihre umfangreiche Erfahrung in europäischen Forschungsprojekten wie IDEFICS, I.Family, Nudge-IT, Trash-2-Cash, PLAN’EAT oder DARWIN hat sei ein starkes interdisziplinäres Netzwerk aufgebaut.

 Forschungsschwerpunkte

  • Verbraucherforschung
  • Nachhaltiger Konsum
  • Verhaltensänderung 
  • Verbraucherpolitik
     

Projekte

  • Plan’Eat (EU-Forschungsprojekt für eine gesündere und nachhaltigere Ernährung)
  • DARWIN (EU-Forschungsprojekt für transparente NGT-Lebensmittel)

Abgeschlossene Projekte

Ämter, Funktionen & Mitgliedschaften

Daten zur Vita

 

Ausgewählte Publikationen

2024

Peer-reviewed articles
  • Nielsen, K.S., Bauer, J.M., Debnah, R., Emogor, C.A., Geiger, S.M., Ghai, S., Gwozdz, W. & Hahnel, U. (2024). Underestimation of personal carbon footprint inequality in four socioeconomically diverse countries. Nature Climate Change (forthcoming).
  • Wowra, P.B., Joanes, T., Geiger, S.M. & W. Gwozdz (2024). Situations matter for meat consumption: A diary study of the within- and between-person associations. ErnährungsUmschau (forthcoming).
  • Foraita, R., Witte, J., Börnhorst, C., Gwozdz, W. , Pala, V., Lissner, L., Lauria, F., Reisch, L. A., Molnár, D., De Henauw, S., Moreno, L., Veidebaum, T., Tornaritis, M., Pigeot, I., & Didelez, V. (2024). A longitudinal causal graph analysis investigating modifiable risk factors and obesity in a European cohort of children and adolescents. Scientific Reports, 14(1), 6822.https://doi.org/10.1038/s41598-024-56721-y
  • Kuhl, L., Keller, V., Weder, S., Alexa, U., Fischer, M., Keller, M., Michalsen, A., Längler, A., Sputtek, A. & Gwozdz, W. (2024). The Environmental Impacts of Omnivorous, Vegetarian, and Vegan Children and Adolescents in Germany: Results of the VeChi Diet and VeChi Youth Studies. Proceedings, 91(1). https://doi.org/10.3390/proceedings2023091430

Selected reports & other publications

2023

Peer-reviewed articles
  • Wowra, P., Joanes, T., & Gwozdz, W. (2023). In Which Situations Do We Eat? A Diary Study on Eating Situations and Situational Stability. Nutrients, 15(18), Article 18. https://doi.org/10.3390/nu15183967
  • Nielsen, K. S., Joanes, T., Webb, D., Gupta, S. & Gwozdz, W. (2023). Exploring the psychological characteristics of style and fashion clothing orientations. Journal of Consumer Marketing, (ahead of print) https://doi.org/10.1108/JCM-04-2022-5344
  • Suarez, A. & Gwozdz, W. (2023). On the relation between monocultures and ecosystem services in the Global South: A review. Biological Conversation, 278. https://doi.org/10.1016/j.biocon.2022.109870

Selected reports & other publications

2022

Peer-reviewed articles
  • Nielsen, K. S., Brick, C., Hofmann, W., Joanes, T., Lange, F., & Gwozdz, W. (2022). The motivation–impact gap in pro-environmental clothing consumption. Nature Sustainability, 1-4. https://doi.org/10.1038/s41893-022-00888-7
  • Rasche, A., Gwozdz, W., Larsen. M. L., & Moon, J. (2022). Which firms leave multi-stakeholder initiatives? An analysis of delisting from the UN Global Compact. Regulation & Governance, 16(1), 309-326. doi.org/10.1111/rego.12322

2021

Peer-reviewed articles

  • Sohn, J., Nielsen, K. S., Birkved, M., Joanes, T., & Gwozdz, W. (2021).The environmental impacts of clothing: Evidence from United States and three European countries. Sustainable Production and Consumption, 27, 2153-2164. https://doi.org/10.1016/j.spc.2021.05.013

2020

Peer-reviewed articles

  • Thumann, B.F., Börnhorst, C., Ahrens, W., Arvidsson, L., Gwozdz, W., Iguacel, I., Mårild, S., Molnár, D., Rach, S., Russo, P., Tornaritis, M., Veidebaum, T., De Henauw, S. & Michels, N. on behalf of the I. Family consortium (2020). Cross-Sectional and longitudinal associations between psychosocial well-being and cardiometabolic markers in European children and adolescents. Psychosomatic Medicine 82 (8), 764-773. https://doi.org/10.1097/PSY.0000000000000845
  • Nielsen, K.S., Stern, P.C., Dietz, T., Gilligan, J.M., van Vuuren, D.P., Figueroa, M.J., Folke, C., Gwozdz, W., Ivanova, D., Reisch, L.A., Vandenbergh, M.P., Wolske, K.S. & Wood, R. (2020). Improving climate change mitigation analysis: A framework for examining feasibility. One Earth, 3 (3), 325-336. https://doi.org/10.1016/j.oneear.2020.08.007
  • Rasche, A., Gwozdz, W., Larsen. M. L., & Moon, J. (2020). Which firms leave multi-stakeholder initiatives? An analysis of delisting from the UN Global Compact. Regulation & Governance. doi.org/10.1111/rego.12322 (online first)
  • Gwozdz, W., Reisch, L.A. & Thøgersen, J. (2020). Behaviour change for sustainable consumption. Journal of Consumer Policy, 43, 249-253. https://doi.org/10.1007/s10603-020-09455-z
  • Gwozdz, W., Reisch L., Eha, M, Konstabel, K., Kovacs, E., Mendl, E., Mazur, A., Luszczki, E., Hunsberger, M., Eiben, G. & Wolters, M. on behalf of the I. Family consortium (2020). The effect of smileys as motivational incentives on children’s fruit and vegetable choice, consumption and waste: A field experiment in schools in five European countries. Food Policy, 96, 1-15. https://doi.org/10.1016/j.foodpol.2020.101852
  • Joanes, T., Gwozdz, W. & Klöckner, C. (2020). Reducing personal clothing consumption: A cross-cultural validation of the Comprehensive Action Determination Model. Journal of Environmental Psychology, 71, 1-10. https://doi.org/10.1016/j.jenvp.2020.101396
  • Bogl, L.H., Mehlig, K., Ahrens, W., Gwozdz, W., de Henauw, S., Molnar, D., Moreno, L., Pigeot, I., Russo, P., Solea, A., Veidebaum, T., Kaprio, J., Lissner, L. & Hebestreit, A. on behalf of the IDEFICS and I.Family Consortia (2020). Like me, like you – relative importance of peers and siblings on children’s fast food consumption and screen time but not sports club participation depends on age. International Journal of Behavioral Nutrition and Physical Activity, 17, 1-11. https://doi.org/10.1186/s12966-020-00953-4

2019

Peer-reviewed articles
  • Nie, P., Rammohan, A., Gwozdz, W. & Sousa-Poza, A. (2019). Changes in child nutrition in India: A decomposition approach. International Journal of Environmental Research and Public Health, 16 (10), 1815. https://doi.org/10.3390/ijerph16101815
  • Gwozdz. W., Nie. P., Sousa-Poza, A., DeHenauw, S., Felső, R., Hebestreit, A., Iguacel, I., Lissner, L., Lauria, F., Page, A., Reisch, L.A., Tornaritis, M., Veidebaum, T., Williams, G. & Foraita, R. (2019). Peer Effects on weight status, dietary behaviour and physical activity among adolescents in Europe: Findings from the I. Family Study. Kyklos, 72 (2), 270-296. https://doi.org/10.1111/kykl.1219
  • Nielsen, K.S., Gwozdz, W. & DeRidder, D. (2019). Unravelling the relationship between trait self-control and subjective well-being: The mediating role of four self-control strategies. Frontiers in Psychology, 10, 706. https://doi.org/10.3389/fpsyg.2019.00706

  • Gupta, S., Gwozdz, W. & Gentry, J. (2019). The role of style versus fashion orientation on sustainable fashion consumption. Journal of Macromarketing, 39 (2), 188-207. https://doi.org/10.1177/027614671983528

  • Thumann, B., Börnhorst, C., Michels, N., Veidebaum, T., Solea, A., Reisch, L., Moreno, L. A., Lauria, F., Kaprio, J., Hunsberger, M., Gwozdz, W., Felso, R., De Henauw, S. & Ahrens, W. on behalf of the IDEFICS and I.Family consortia (2019). Cross‐sectional and longitudinal associations between psychosocial well‐being and sleep in European children and adolescents. Journal of Sleep Research, 28 (2), e12783. https://doi.org/10.1111/jsr.12783

Book chapters (peer reviewed)

  • Reisch, L. A. & Gwozdz, W. (2019). Healthy diets as a global sustainable development issue: Reasons, relationships and a recommendation. In: Claire Fenton-Glynn (Ed.). Children´s Rights and Sustainable Development: Interpreting the UNCRC for Future Generations. law. Cambridge: Cambridge University Press; 2019 (pp. 361-384).

Selected reports & other publications

  • Nielsen, K.S., Gwozdz, W. (2019), Consumer policy recommendations, Stockholm: Mistra Future Fashion, 31 p. (Mistra Future Fashion Report, No. 2019:10)

2018

Peer-reviewed articles
  • Iguacel, I., Fernández-Alvira, J.M., Ahrens, W., Bammann, K., Gwozdz, W., Lissner, L., Michels, N., Reisch, L., Russo, P., Szommer, A., Tornaritis, M., Veidebaum, T., Börnhorst, C., Moreno & L.A. on behalf of the IDEIFICS consortium (2018). Prospective associations between social vulnerabilities and children’s weight status. Results from the IDEFICS study. International Journal of Obesity, 42, 1691-1703. https://doi.org/10.1038/s41366-018-0199-6
  • Pedersen, E. & Gwozdz, W. (2018). Exploring the relationship between business model innovation, corporate sustainability, and organisational values. Journal of Business Ethics, 149 (2), 5.2018, p. 267–284. https://doi.org/10.1007/s10551-016-3044-7
  • Weinberg, M., Cummins, B., Webb, D. & Gwozdz, W. (2018). Incentivised online panel recruitment and subjective wellbeing: Caveat emptor. Journal of Well-being Assessment, 2 (1), 41-55. https://doi.org/10.1007/s41543-018-0010-4
Book chapters (peer reviewed)
  • Gwozdz, W. & Reisch, L.A. (2018). Instruments for assessing the role of commercials on children’s food choices. In: Bammann, K., Lissner, L., Pigeot, I. & Ahrens, W. Instruments for health Surveys in Children and Adolescents. Cham: Springer Nature Switzerland; 2019 (pp. 209-230); Springer Series on Epidemiology and Public Health, Vol.6.
Selected reports & other publications
  • Gwozdz, W., Nielsen, K.S., Gupta, S. & Gentry, J. (2018) The Relationship between fashion and style orientation and well-being. In Conference Proceedings of the Macromarketing Conference 2018: Change between Complexity and Simplicity. Leipzig: Macromarketing Society Inc. 2018, p. 1089-1114.
  • Mueller, T. & Gwozdz, W. (2018). The consumer as (political) agent of change: Possibilities and boundaries for true environmental impact in clothing consumption. In Conference Proceedings of the Macromarketing Conference 2018: Change between Complexity and Simplicity. Leipzig: Macromarketing Society Inc. 2018, p. 230-237.